DJOC Washington DC Blog

As any DJ will tell you, performing at a high level and giving your clients the entertainment that they envision should be the only concern of any entertainer.  All of the energy that the talent has for the evening should be 100% focused on creating the pace and excitement that has been outlined in the client’s music profile.  In knowing this DJOC has put in place an effective tool for making the entertainment for our client’s events even more remarkable than they could ever imagine.  It is a subtle tool that most party goers and guests may or may not notice, but it is an effective component that has proven to be essential to humble but yet obsessed entertainers and event planners.

Since late 2010, high profile and very detailed events for DJOC that involve Aaron Couch as the DJ entertainment for either a wedding, private and corporate event, has had a security blanket.  This security blanket is Mr. Eric Hill, Event Liaison and VP of  Relationship Management for DJOC.  His presence at an event creates a comfort level that is not recognized immediately but has left many event planners, brides and corporate heads in awe at the effectiveness and need of this role.  At DJOC we do a lot of planning ahead with our music profiling and walk through of venues.  The day of the event is when Mr. Hill takes this information and operates within the needs of the DJ Couch and the procedures of the venue and the event planner.  The DJ now becomes second in charge as Mr. Hill advises Aaron Couch that “you are to entertain and I am will handle logistics”. 

Mr. Hill begins by reviewing his outline for the evening and (1) advises the venue that the entertainment has arrived, (2) re-confirms load-in procedures and parking as discussed prior to the day’s event, (3) informs the catering, event management and/or event planner that the entertainment is setting up and (4) advises on a time in which sound check will commence and when it will be completed.  Mr. Hill also takes the time to go over with catering how they would like things run for the evening as well as asking the event planner how DJOC can be of assistance.  He also asks how they want us to work with them throughout the evening as they are the ones in charge. 

Many event planners love talking directly to the DJ.  Communication between all is great and it is needed throughout the evening for various items such as the introductions, awards, etc.  There sometimes is, however, a “disconnect” between the event planner and the entertainment and Mr. Hill’s presence has eliminated any issues of this type through his diplomatic insight during the performance.  The event planner, catering staff and the entertainment all want to perform above and beyond and this is more than capable when they all put their and trust in Mr. Hill. He knows that running a tight ship by all is for the sheer purpose of giving the client “the goods”.   He keeps track of the timeline, inquires as to when an award is to be ready for presentation and goes over weather the father of the bride wants to toast the couple at his seat or in the middle of the dance floor.  These, as well as countless other items, are all done without notice and within the flow of the evening.

DJOC is the only entertainment entity in Washington DC that has this feature.  It allows the DJ to perform as required and it keeps harmony behind the scenes leaving all, the event planner, catering, the venue and, most of all, the client, smiling, happy and extremely pleased!